The Future of Co-Packing
Whether you’re looking to scale your business or get a new product onto shelves, there are a number of reasons why you may want to consider outsourcing the production and packaging process. Considering choosing a co-packer to help you streamline production and free up valuable resources? Here are some trends, ideas, and predictions to help you understand what the future of co-packaging looks like!
Trends change in the food and beverage industry, and as a co-packer, you need to be nimble enough to adapt your approach to meet the needs of your clients. While your clients expect you to be an expert in product manufacturing, packaging, regulations and quality assurance, they also want to know that you can work with them to keep up with trends as they arise. One major trend that is affecting the co-packing sector is the shift towards eco-friendly products. Using fewer resources, choosing recyclable alternatives and using lighter packaging are all strategies that are helping brands go green. Another big trend is the move towards healthier snacking. Many consumers are looking for more natural options, and this means that the confectionery segment is becoming increasingly focused on healthy snacks. The co-packing sector is growing because of this. Outsourcing the process allows brand owners to focus on product and marketing, while saving 7-9% on their cost of goods sold.
Domestic and global marketplaces are constantly evolving, demanding and requiring new innovations at every step from production through to packaging and distribution. Co-packers ready to embrace change are key to a successful partnership. Companies that partner with a good co-packer have access to best-in-class production, purpose-led teams and unmatched quality programs. These resources allow them to pivot and test with speed. Investing in quality is critical to long-term success. Having a high-quality product that is easy to produce and distribute will keep your customers coming back for more!
Currently, there’s a growing market segment seeking eco-friendly packaging options. As a result, manufacturers will increasingly require their co-packers to help them meet their sustainability goals. This means rethinking the way you use your packaging materials to reduce waste. It may involve reducing package sizes, using lighter packaging materials, choosing recyclable alternatives or a combination of strategies. Consumers are also more focused on reducing their impact on the environment. They want to buy products that are made with sustainable and ethically-sourced ingredients. These factors will create a new generation of products that are both better for the environment and more affordable for consumers. The trend is expected to continue for years to come.
Co-packing is expected to grow as an efficient way for brands to meet consumer demand. This is particularly true in e-commerce, where the increasing rate of orders necessitates a faster packaging process. Despite this growth, the co-packing market is currently facing challenges related to trade restrictions and supply chain disruptions. Moreover, the global economic crisis is also impacting the growth of this industry.
The future of the co-packing market will largely be driven by the need for convenience and safety in products. This is primarily due to the increasing disposable income and changing lifestyle of consumers in developing countries. In addition, the global co-packing market is anticipated to grow as a result of the growing demand for organic products, and increasing awareness about eco-friendly products. This is because of the rising demand for natural and organic products in emerging economies.
Categorized in: Co-Packing